What man wouldn’t want to wear a pink bunny onesie?
You know! The kind 9-year-old Ralphie got from his aunt in ‘A Christmas Story,’ and then — mortified — had to don for the family.
Kohl’s sells them in its men’s section, along with Chewbacca, Elf, gorilla and shark onesies, and other white elephant specials.
Making shopping fun and an experience instead of a chore is part of brick-and-mortar retail’s answer to the rise of online shopping, said Barbara Kahn, professor of marketing, Wharton School, University of Pennsylvania.
http://thecourier.com/breaking-news/2017/11/21/stores-adapt-to-online-shopping-challenge/
We are proud to announce that one of the largest supermarket chains in the Netherlands, Albert Heijn, now uses Mopinion’s feedback software on their website (AH.nl). Albert Heijn – also referred to as the AH or ‘Appie’, as the Dutch like to call it – jump-started its online feedback programme in June of last year (2017). Since then, they have employed various feedback forms across their website with the aim to extract valuable insights into the online shopper journey.
https://mopinion.com/albert-heijn-caters-to-online-shoppers-with-customer-feedback/
We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s software, Decathlon is now in the process of rolling out Mopinion software on webshops in twenty-one additional countries!
https://mopinion.com/decathlon-rolls-out-mopinion-feedback-software-in-23-countries/
Led by the largest retailers like Amazon, Alibaba and eBay, the worldwide e-commerce market reached $3.5 trillion in sales in 2019. By 2021 this number is expected to grow to $4.9 trillion, with 2.1 billion digital buyers.
The top three countries for retail e-commerce sales in 2018 & 2019, according to Prioriello’s presentation, were China, the United States and United Kingdom. China has increased 27% over the last year, while the US and UK were up 14% and 11%, respectively.
http://packworld.com/issues/e-commerce/article/21105576/digital-print-boosts-user-experience-for-ecommerce-packaging/
Retailers are continually adopting digital signage in great numbers, and are using more advanced tools such as 3D technology to craft more immersive customer experiences.
"3D is already pervasive in retail. Nearly every major retailer is using 3D content in some capacity — and it's growing," Beck Beseker, CEO and co-founder of virtual reality company Marxent, said in an email interview. "Case in point: Nearly every major furniture company has some 3D initiative underway."
http://retailcustomerexperience.com/articles/how-will-3d-digital-signage-impact-retailers-2/
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