tjeerdtraats: online-experience*

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  1. User experience (UX) is arguably the most important component of a website or app.

    Nielsen Norman Group explains that it impacts every single element, and factors in heavily to a user’s perception of a brand.
    https://www.business2community.com/digital-marketing/fix-user-experience-ux-issues-cost-customers-01958520#WeAV6CAouQ287MG1.97/
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  2. The internet has clearly done wonders for retailers and businesses that sell physical products. Ecommerce is exploding and the evolution of various platforms makes it possible for even the smallest of companies to create their own global supply chains with very little upfront investment or cost. But don’t forget about service-based businesses – such as beauty salons, yoga studios, gyms, chiropractors, and massage centers. These types of businesses have benefited tremendously as well.
    https://theamericangenius.com/tech-news/offer-customers-frictionless-online-experience/
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  3. Established in 2001 in the Netherlands, Translink operates as the connecting force behind the OV-chipkaart. One card used for accessing all sorts of public transportation, the OV-chipkaart is an easier and more secure way for people to travel. The OV-chipkaart also allows Dutch public transportation companies to make more efficient use of capacity, resources and staff.
    https://mopinion.com/translink-provides-seamless-online-experience-with-customer-feedback/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.