eringilliam

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  1. User interfaces usually consist of many different elements. Each of them plays a significant role in the efficiency of user experience as well as conversion rates of websites and applications. Even the small components such as buttons require a lot of attention so that they could meet the goals and objectives they are expected to achieve. Today we continue the topic of call-to-action button design and share some practical tips which will help designers create sufficient CTAs.
    https://uxplanet.org/ux-practices-8-handy-tips-on-cta-button-design-682fdb9c65bc/
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  2. Conversational Experience Design is just another kind of User Experience Design.
    If we approach Conversation Design from this perspective, there’s a number of UX principles that can come in handy.
    https://uxdesign.cc/ux-principles-applied-to-chatbot-conversation-design-aadb1ee34cc7/
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  3. As I completed my last article, Confessions of a UX Designer, I realized I was just on the edge of something that has become problematic in, not just UX, but the business world at large. That problem is where our focus lies as we build products, gravitating towards that ever-looming release date while failing to understand what the true product really is. In terms of UX, the prime culprit I am alluding to is our ceaseless obsession with the UI.

    It has been written that UX is not UI (or UI is not UX). If this is true, then why is it most teams spend the majority of their time developing the UI? Full disclosure: I don’t have any hard science behind this claim. This comes, primarily, from my own experience and my conversations with colleagues over more than a decade. However, there is secondary evidence to strongly support the observation that UX is more UI than anything else.
    https://blog.prototypr.io/ux-is-ui-but-it-shouldnt-be-36edcb71b066/
    Tags: , , , by eringilliam (2018-10-12)
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  4. In the world of the always-on connected consumer, it’s no longer enough to have a great product that carries a less than great customer journey. All aspects of experience with a brand are constantly being scrutinised, and these experiences will make a difference when it comes to consumer decision making.

    If we take off our marketing hats, we’re all consumers; and we’ve all felt it… the frustration of a bad user experience:
    https://www.thedrum.com/opinion/2018/10/05/ux-testing-how-get-the-best-user-experience/
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  5. Most designers do not have the time - nor skills - to create user-centred copy as their focus is on design. The role of the UX writer, however, is integral to experience design, its personification and subsequent success.

    In this sense, copy is design as it serves the end user in the most optimum way and becomes the ultimate arbitrator of a design’s tone and delivery. Equally, it adds cohesion to design and, as a point of differentiation, sets digital experiences apart. It can truly be the difference between someone purchasing your product or walking away.
    https://www.thedrum.com/opinion/2019/01/07/ux-writing-the-missing-ingredient-digital-design/
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  6. 'Consumerisation has meant that user expectations for enterprise technologies have been set by everything from smart homes and entertainment devices to games and mobile apps. Can expectations for user experience ever be met in enterprise apps, or are they incompatible with security and business considerations? JASON WALSH investigates...
    https://www.techcentral.ie/ux-enterprise-and-great-expectations/
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  7. All ambiguity goes out the door with visual feedback! This type of feedback survey is used to improve page usability and web design. Letting your visitors submit screenshots of bugs or other design issues on your website gives you immediate and precise insight into the issue.
    https://marketplace.mopinion.com/survey-templates/visual-feedback-screenshots-website-ux/
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  8. Voice of the Customer helps financial sector regain trust and increase productivity
    https://mopinion.com/voice-of-the-customer-helps-financial-sector-regain-trust-and-increase-productivity/
    Comments - Voting 1
  9. With voice-assisted technology improving by the day and use therefore increasing; it’s time brands start assessing how to adapt their online presence for this shift in consumer behaviour.
    https://www.thedrum.com/opinion/2018/08/07/voice-technology-what-are-the-opportunities-brands/
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  10. Virtual reality has skyrocketed in popularity in just a few short years. Ten years ago, VR tech simply wasn’t there, and if it was, the hardware was prohibitively expensive.

    Now, your smartphone can act as a VR headset. With Google Cardboard, a smartphone with VR capabilities, and a 3D printer, you can gain access to VR tech for almost no cost whatsoever.
    https://betanews.com/2018/06/04/vr-is-changing-user-experience-design/
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.