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  1. If you haven’t noticed, it’s all about the customer these days. According to a research carried out by Deloitte and Touche, customer-centric companies are 60% more profitable than those not focused on the customer.
    https://mopinion.com/30-customer-feedback-tools-an-overview/
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  2. According to a study carried out by RTE, over 30% of companies do not monitor what is being said about them online – whether it’s on their website, mobile app or social media profiles. And interestingly enough, much of this hesitancy is attributed to their fear of negative online feedback.
    https://mopinion.com/why-businesses-shouldnt-fear-negative-online-feedback/
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  3. DELTA has set out to achieve this ambition by offering an optimal digital customer journey. Central to this goal are convenience, service and personal (and pertinent) communication, all of which seamlessly connect with the customer experience of other online channels.
    https://mopinion.com/customer-success-story-delta/
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  4. Voice of the Customer (VoC) programmes are intended to capture the opinions and preferences of all customers, analyse those insights, and use them to create meaningful changes in customer experience (CX). Having a VoC programme in place has become increasingly more popular and essential, especially as more and more businesses (nearly 72% to be precise) continue to place CX as their top priority.
    https://mopinion.com/which-type-of-voc-software-should-your-business-use/
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  5. Grow fast or die slow – that is the mantra that many startup owners repeat to themselves every morning in the mirror. And for a good reason – considering nearly half of small businesses fail the first four years, according to SmallBizTrends. But it doesn’t have to be so stressful – that is, if you’re familiar with the concept of growth hacking and growth hacking tools.
    https://mopinion.com/35-best-growth-hacking-tools-startups/
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  6. Mopinion is proud to announce that the following are now available within our Feedback Analytics software:
    Optimised Excel Export Function
    Improved Performance in Dashboard and Chart Loading
    New API to retrieve feedback from Mopinion software
    New Help Section (in Navigation)
    https://mopinion.com/june-product-update-new-feedback-api/
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  7. Online feedback tools come in many shapes and sizes. While some are intended to improve internal processes such as product development, others focus more on providing insights into the customer journey or enhancing user experience.
    https://mopinion.com/34-online-feedback-tools-an-overview/
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  8. Considering it takes the average tech buyer nearly four to six months to make an online purchase and nearly three to four of those months consist of self-educating, inbound marketing is a very popular marketing method among technology companies.
    https://mopinion.com/improve-inbound-marketing-online-feedback/
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  9. It won’t come as surprise for you to hear that mobile phone usage has been increasing over the past decade. With the launch of the iPhone and other modern smartphones hitting the market, much of the population now expect to be able to do many everyday tasks through their mobile devices.
    https://mopinion.com/why-important-to-have-a-responsive-website-infographic/
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  10. Lots of digital-first companies in today’s business world deal with website bugs with what we call bug tracking tools, or issue tracking tools. These are systems that enable digital teams (including developers, digital marketers, web analysts, etc) to report, manage, track and resolve bugs.
    https://mopinion.com/best-bug-tracking-tools-an-overview/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.